free courses

Getting Your Boss to Opt-Out of Free Courses

Are you a customer service professional looking to update or enhance your knowledge? Do you need help convincing your boss or HR manager to invest in your training? Would management prefer that you take free courses so they can save some money? If so, let’s go over some of the benefits and advantages of taking a paid professional training program – for both you and your company – so you can state your case to your boss. 

High Quality, Personalized Training – While free online courses provide basic customer service training, paid training courses are a lot more detailed and comprehensive. The course modules have up-to-date content that includes service industry case studies and trends. Most paid training courses also provide you with a coach or mentor who will give you guidance and feedback on your submissions.

Mutual Investment – Both employers and employees tend to value training courses more if the company pays for them. It shows a higher level of mutual investment and commitment. Not only that, companies who have a reputation for paying for training attract better and brighter talent. 

Global Recognition – Because of the quality and relevance of their content, the certifications acquired from paid training courses are often globally recognized and accepted. Successfully completing a recognized training course demonstrates that you, and your organization, have committed yourself to a higher level of knowledge and expertise.

Official Designation or Seal – The designation after your name and/or seal received upon completion of your training is a big accomplishment and something to be proud of. Your new qualification can be used on your resume and/or online profile, in your email signature, and on your company’s website. 

Renewable Certification – Customer service trends and best practices are changing all the time – especially in this digital age – so it is important to stay current. Most free training courses are “one and done” training and do not result in a certification, while paid certifications require renewal through continuing education. When you re-certify you also update your industry knowledge.

Higher Education = Higher Productivity – Employees with a higher level of knowledge and training require less supervision from their managers. They can use their own discernment to resolve any issues that may arise. When you have an increased understanding of your job and goals, you are more likely to attain or even exceed company expectations. So, a manager would be wise to invest in their employees through training that provides them the tools they need to work both efficiently and independently. 

Employee Development is a Competitive Advantage – If you feel empowered, it enhances your perception of your role within the company and of the organization itself.  According to research done by ClearCompany. 68% of employees say training and development is the company’s most important policy. More and more employees are placing a premium on opportunities for professional growth, so companies who nurture that growth gain a competitive advantage.

Training and ROI – One metric that your boss is going to care about is expenses and income per employee. They would ideally like to see you delivering value that is above their cost (your wages, office supplies, benefits, etc.)  The Association for Talent Development studied 575 organizations and discovered that companies that invested in comprehensive training saw a whopping 218% increase in income per employee. The same study demonstrates that companies who invest in training have a 24% higher profit margin than those that spend less on training. 

These points should help convince any boss or manager to invest in training. Whether for sales, marketing, or customer support, an investment in professional training is something everyone in a company should take advantage of. 

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Customer Service Institute of America